Let's talk about your niche.

On the call

30 minutes. No pitch deck, no slides, no breakout into a follow-up demo. The first five minutes: where you are now, what's working, what isn't. The next fifteen: your niche, your competitive density, your account list, and whether 100Signals can move the needle in 90 days. The last ten: a straight answer on fit, plus the next step if there is one.

Most calls end one of three ways. Either a defined sprint plan with a target start date, a "come back when X is true" with the X named, or a clean "this isn't the right partner for you, here's why and here's who is." All three are useful.

Who this is for

Software development, IT, and consulting agencies between roughly 30 and 300 people. Founders and heads of growth whose pipeline depends too heavily on referrals and the founder's personal network, who want predictable demand from a defined target account list. Teams that publish content but don't rank for the terms procurement actually searches. Agencies considering a niche pivot who want real market validation inside 90 days, not another strategy report.

If you're a head of growth at a 60-to-300 person agency reading this, you're our buyer.

Who this isn't for

Agencies under 10 people who need a direct lead-gen freelancer, not a coordinated three-phase system. Product companies looking for tier-1 PR or a full-service creative agency. Teams hunting for the lowest-cost SEO or outreach vendor. Our floor is $9,000 over 90 days for the Authority tier, and we won't compete on price below that.

One more disqualifier worth naming up front: anyone whose direct competitor is already a 100Signals client. One agency per niche per geography. Period. While you're our client, your direct competitors can't hire us. The exclusivity is structural, not a marketing line. If the niche slot is taken when you book, we'll tell you on the call and refund the time.

How to prepare

Bring the niche, or the two or three niches you're weighing. Bring rough numbers: annual revenue, average contract value, current pipeline mix (referrals vs outbound vs marketing), and where deals are actually coming from today. A list of 5 to 10 dream accounts helps ground the conversation. That's the entire prep list. No deck to assemble, no pre-call form to fill out beyond the booking widget above.

If any of that's still in flux, that's fine. The call is partly a working session.

Email instead of a call

For sales conversations and direct questions about a sprint, write to peter@100signals.com. That's Peter Korpak, the founder, and the only person reading that inbox. Replies usually inside 24 hours.

For partnerships, press, support, and billing, write to hello@100signals.com.

Not ready for a call?

Run the free Scan from the homepage. Ten minutes, one positioning read, one recommended next step. If the Scan surfaces a niche worth exploring, we can pick the conversation up from there.