System · Lead Generation — from $7,000/mo

Predictable pipeline. Bigger deals. Higher rates.

Authority content builds recognition. Targeted outbound turns it into conversations. In 90 days, you're in front of $200K+ buyers who already know your name.

Unpredictable pipeline is the most expensive problem in your agency.

It's not the missed deal — it's everything downstream. The quarter you over-hired because Q2 was strong, then scrambled in Q3. The $300K engagement you priced at $180K because you needed the cash flow. The enterprise prospect who went with a competitor because they'd never heard of you.

Predictable pipeline doesn't just grow revenue. It lets you say no to bad-fit clients, hire ahead of demand, and raise your rates.

THE FULL SYSTEM

Authority + Outbound. Both layers.

Everything in Brand Visibility — plus the outbound engine that turns authority into pipeline.

Authority Layer

  • Niche validation report
  • 20 authority articles
  • 3 niche landing pages
  • AI citation optimization
  • Technical SEO audit + fixes

Outbound Layer

  • 200–500 account map (curated, not purchased)
  • 5–8 email sequences
  • 30 LinkedIn posts (ghostwritten)
  • 10 thought leader ads
  • Intent-triggered outreach
  • Monthly performance report
THE PIPELINE

How accounts become conversations.

Your niche (mapped)
200–500 Accounts identified
5–8 Email sequences + LinkedIn + intent triggers
5–10% Avg reply rate with recognition
2–4 Deals in year one ($100K–500K each)

Cold outreach gets sub-1% reply rates. When prospects already recognize your agency — from content, AI citations, LinkedIn — reply rates jump to 5-10%.

That's the difference between sending 10,000 emails for 5 meetings and sending 500 emails for the same result.

→ 10–20x more replies when prospects recognize the sender

One specialized partner vs. four new hires.

Not "outsource vs. in-house." It's "expand headcount by 4–5 people vs. add one integrated system."

Add headcount
Niche content specialist $8K/mo
AI/SEO specialist $6K/mo
Outbound SDR (niche-trained) $5K/mo
LinkedIn strategist $4K/mo
Tools + data platforms $2K/mo
$25K/mo + 3–6 month ramp + management overhead
Add Lead Generation
$7,000 /mo

Specialized for your niche

Integrated with your existing team

Ships in weeks, not quarters

No hiring. No ramp. No risk.

45-day checkpoint: adjust or walk with everything built.

One agency per niche per geography.

Once your niche is claimed, your direct competitors can't hire us. The authority we build for you isn't shared. The outbound targets your specific accounts. The position is yours alone.

LLM Citation Guarantee

AI cites your agency in 90 days — or we extend at our cost.

45-Day Checkpoint

Adjust scope or walk with everything built. No penalty.

You Own Everything

Every article, page, sequence, account map, and playbook. Yours.

Most agencies choose this
SYSTEM

Lead Generation

$7,000 /mo × 3–5 months

Everything in Brand Visibility plus outbound: 200-500 account map, email sequences, LinkedIn, intent triggers.

200–500 curated account map
5–8 email sequences
30 LinkedIn posts
10 thought leader ads
Intent-triggered outreach
Everything in Brand Visibility
OVERHAUL

Strategic Pivot

$15,000 /mo × 4–6 months

Multi-vertical rebuild. Full repositioning + everything in Lead Generation.

Niche selection + validation
Complete brand repositioning
Multi-executive LinkedIn
Sales enablement suite
Partnership outreach
Everything in Lead Generation
$100K–500K avg. deal size
5–10% reply rate with recognition
2–4 deals typical first year

Common questions.

How is this different from a lead gen agency?

Lead gen agencies send cold emails to strangers. We build niche authority first — content, AI citations, LinkedIn presence — so when outbound hits, prospects already recognize your agency. The difference is a 5-10% reply rate vs. sub-1%.

What does '200-500 accounts' mean?

We map your niche and identify the specific companies most likely to buy from you — based on vertical fit, size, tech stack, and intent signals. Not a purchased list. A curated account map.

How much time does our team need to invest?

Roughly 2 hours per month from a founder or senior team member. We handle strategy, content, outbound, and optimization. Your team reviews for accuracy and handles qualified conversations.

What happens after the 3-5 month engagement?

You keep everything built. Most clients move to a $3,500/mo Compound retainer to maintain and optimize. Some take the system and run it internally. Both work.

Can we start with Brand Visibility and upgrade later?

Yes — and many do. Brand Visibility builds the authority foundation. Lead Generation layers outbound on top. The authority you've already built makes every email more effective.

What if we already have an outbound team?

Good — we integrate with them. We provide the niche positioning, content, and account intelligence that makes their outbound dramatically more effective. We're not replacing your SDR. We're arming them.

Do you guarantee a specific number of meetings?

No. Anyone who does is either lying or sending you unqualified junk. We guarantee the system: authority content live, AI citations, outbound sequences running, intent triggers active. The 45-day checkpoint catches misalignment early.

Why is Overhaul $15K/mo?

It includes multi-vertical repositioning, sales enablement, partnership identification, and multi-executive LinkedIn presence — on top of everything in Lead Generation. It's for established agencies that need a complete market pivot, not an incremental improvement.

Your next quarter doesn't have to start from zero.

30 minutes. Your niche, your pipeline gaps, whether 100Signals is the right fit. No pitch deck.

Book a call

Or see where you stand first:

Free positioning scan. Results in 24 hours.